The Spotlight Episode 9: Running Life's Marathon: Heather Ewing on Breaking Barriers in Commercial Real Estate
Running Life's Marathon: Heather Ewing on Breaking Barriers in Commercial Real Estate
In this episode of the Spotlight, a Women Speak CRE podcast, host Allison Weiss interviews Heather Ewing, founder and CEO of Abstract Commercial Real Estate. Heather, a seasoned commercial real estate strategist and international marathoner, shares her unconventional journey into the industry, highlighting the life-changing car accident that propelled her into seeking her true purpose. She discusses the integration of her personal passions, like running, with her professional life, and how these experiences sharpened her discipline and resilience. Heather also offers insights into navigating the commercial real estate market, emphasizing the importance of authenticity, strategic risk-taking, and continuous personal and professional development. The conversation reveals how Heather balances her creative spirit with her business acumen, making her a standout leader in the retail and restaurant brokerage landscape of Madison, Wisconsin.
00:00 Introduction to Heather Ewing
02:33 Heather's Journey into Commercial Real Estate
03:06 Overcoming Adversity and Finding Purpose
03:48 Transition to Commercial Brokerage
04:59 Starting Abstract Commercial Real Estate
05:15 Navigating Challenges and Embracing Change
08:48 The Role of Family and Personal Growth
12:42 Running and Real Estate: A Parallel Journey
18:36 Building a Unique Brand in Commercial Real Estate
23:07 The Importance of Providing Value
24:03 Making a Splash in the Market
26:04 Embracing Authenticity in Business
29:30 Navigating Gender Dynamics in the Industry
34:12 The Power of Personal Stories
37:56 Mindset and Daily Routines
42:28 Conclusion and Final Thoughts
Social Media Details
LinkedIn/Instagram/YouTube: @WomenSpeakCRE
Website: https://www.womenspeakcre.com/
Host | Allison S. Weiss
LinkedIn: https://www.linkedin.com/in/allisonsweiss/
Instagram: @allisonsweiss
Website: https://www.crerecruiting.com/
Guest | Heather Ewing